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h2O Offers Three Lucky Chicagoans the opportunity to sing your way into Lollapalooza

h2O continues to save the planet, and music lovers

PR Views: 252
  
Contact Information
BRANDX GROUP Public Relations


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Phone: 3238254551
Email: marcus@TheBrandXGroup.com

Market Press Release – August 4, 2010 7:56 am – Refreshing Ideas LLC, creators of h2O; known as the most sustainable option for water on the go, and a favorite of Justin Timberlake, Entourage’s Adrian Grenier, Pink and Steven Tyler among others announced it’s “Karaoke your way into Lollapalooza” promotion with Time Out Chicago.

Willing contestants are to visit the h2O Facebook page and upload a video 60 seconds or less singing their favorite song of any artist scheduled to appear at this years Lollapalooza music festival. The number of “likes” will determine the daily winners “likes”, which will be announced at 10pm central on Thursday August 5th, Friday August 6th and Saturday August 7th.

Thursdays winner will receive a two full 3 day passes, Fridays winner will receive two 2 day passes for Saturday and Sunday, and Saturdays winner will receive two one day passes for Sunday. Rules and full contest information are available at Time Out Chicago’s Blog.

Held in Chicago’s Grant Park between the dates of August 6 – 8th, Lollapalooza was created in 1991 by Jane’s Addiction front man Perry Farrell. Originally conceived as a farewell tour for Jane’s Addiction, Lollapalooza quickly became the defining musical and cultural event of the Alternative Rock movement in the 1990’s. Lollapalooza quickly established itself as a lifestyle festival, pushing the envelope and exposing concertgoers to a subculture of “alternative” living and art, while providing a platform for numerous human rights and environmental causes. Today, as one of the largest music festivals in the world, h2O helps to continue that “alternative” mission. Refreshing Ideas President Julie Atherton commented, “We are ecstatic to be recognized by such a fun and prestigious music festival and are thrilled to be a part of the greening of Lollapalooza.” h2O allows the festival to drastically reduce the use of plastic bottles and provide attendees an alternative with its BPA free, 100% recyclable bottle. Clean Event is handling the waste and recycling of h2O cartons, with Waste Management supporting their efforts with equipment, trucks and recycling facilities.

Originally conceived by dedicated mother of three Julie Atherton, h2O was born with the idea to become the first company in the US to package water in recyclable premium paper. h2O is Kosher and federal government certified “natural spring water”, micron filtered & ozonated, allergen free and conforms to CFIA, FDA & EPA requirements for bottled water. Winner of the Presidential Award For Sustainability, h2O comes in an earth-friendly aseptic package made mainly of paper, which is a renewable and sustainable resource. All of the paper used for packaging comes from responsibly managed forests that continuously grow new trees to replace the harvested ones.

For h2O inquiries please contact BRANDX GROUP Public Relations CEO Marcus Bass @ 323.855.4551 or visit www.BRANDXGROUP.com.

About h2O & Refreshing Ideas LLC
Started in 2008, Julie Atherton mother of three wanted to find a product that would allow people to enjoy bottled water without contributing to the millions of plastic bottles that end up landfills annually. Water on the go in the package of the future, h2O is crisp, pure great tasting spring water sourced from pristine natural underground aquifers in Canada’s Niagara Escarpment. Bottled in the only package ever to win the Presidential Award For Sustainability, h2O is Kosher certified; federal government certified “natural spring water”, micron filtered & ozonated, allergen free and conforms to CFIA, FDA & EPA requirements for bottled water. For more information please visit www.onedrinkatatime.com

About Lollapalooza
Lollapalooza was created in 1991 by Jane’s Addiction front man Perry Farrell. Originally conceived as a farewell tour for Jane’s Addiction, Lollapalooza quickly became the defining musical and cultural event of the Alternative Rock movement in the 1990’s. Redefined as a single-city destination event in 2005, Lollapalooza is now one of the largest music festivals in the world, drawing over 225,000 attendees each August to its new home in Chicago’s historic Grant Park. The 2010 Lollapalooza lineup includes Soundgarden, Green Day, Lady Gaga, Arcade Fire, The Strokes, Phoenix, and over 120 other bands.

Related Tags: Chicago, Music, Lollapalooza, Entertainment

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