Some of the factors which are giving impetus to the market include rising health awareness about the benefits of organic dairy products, elevating income levels of the consumers and constant government support.
Milk is considered as one of the vital components of a human's everyday diet as it serves numerous essential nutrients which help in maintaining a health growth. Nonetheless, the use of chemicals and growth hormones in rearing livestock, for the production of non-organic milk, affects its nutritional quality. The impact of these harmful chemicals has led to a shift towards organic dairy products. Organic dairy products are procured from livestock which are raised through organic farming methods which prohibits the use of antibiotics, pesticides and growth hormones. A new research report titled "Organic Dairy Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2018-2023" by IMARC Group estimates that the global organic dairy market was worth US$ 18 Billion in 2017. The report further anticipates the market to cross US$ 28 Billion by 2023, at a projected CAGR of nearly 8% over the forecast period.
Global Organic Dairy Market Drivers/Constraints:
Over the past few years, rising awareness amongst consumers regarding the health benefits of organic dairy products have been witnessed. Additionally, environmental protection coupled with food safety standards is aiding the growth of the global organic dairy market.
Moreover, manufacturers are focussing towards widening their portfolio by introducing products with low fat, and reduced level of sodium and sugar, thereby increasing their consumer-base. This represents another force which is facilitating the market growth.
Some of the other forces that are driving the market growth include escalating disposable incomes, improvement in standards of living, technological advancements and initiatives undertaken by government for encouraging the production of organic dairy products.
Nevertheless, high prices of organic dairy products, increase in the cost of research and development acts as a major hindrance for the growth of the market.
Product Type Insights:
On the basis of type, the market is segmented as organic fluid milk, organic yogurt, organic cheese, organic butter, organic cream and others. Currently, organic fluid milk accounts for the majority of the market share, followed by organic yogurt and organic cheese.
Packaging Type Insights:
Based on packaging type, the market is segregated as pouches, tetra-packs, bottles, cans and others. Amongst these, pouches exhibit a clear dominance in the market as they are versatile and light-weight in nature.
Distribution Channel Insights:
On the basis of distribution channel, supermarkets represent the biggest segment as they offer convenience to the consumers. They are followed by hypermarkets, discount stores, convenience and grocery stores, organic specialty stores, online/e-retailing, direct sales and others.
On a geographical front, Europe enjoys a leading position in the global organic dairy market, accounting for the largest market share. Europe is followed by North America, Asia Pacific, Latin America, and Middle East and Africa.
The market is fragmented in nature due to the presence of several regional and small manufacturers who are competing against each other in terms of prices and quality. There is a tough competition in the market which makes it hard for small players to enter. Some of the leading players operating in the market are:
Aurora Organic Dairy
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