Global Tea Market Opportunities (2018-2025)-GMI Research


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Tea is one of the popular non-alcoholic beverage drinks which was originated in China around 59 BC and was first used for medicinal purposes. With the passage of time, the tea got popular in different parts of the world due it’s therapeutic benefits and pleasant aroma. The tea includes different types of vitamins, amino acids, flavonoids, and trace minerals leading to stronger immunity and improved metabolism.

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Growing fitness and health conscious population and rising number of tea consuming population are few of the factors which are driving the global tea market. For example, tea consumption occupies more than 75 .0% share in the Indian non-alcoholic beverage market which amounts to more than USD 28.0 billion market revenue. The people in the age group of 18-30 years and above 58 years are the main consumers of the tea across the globe. Further, with the growing number of tea lovers across the world and their shift from drinking traditional tea to try other types of tea have started driving the tea café’s market in the world. However, the availability of substitute drinks such as coffee and side effects after consuming excess tea such as insomnia, anxiety, and stomach ulcers are some of the factors which are hindering the market growth.

Various notable players operating in the market, include Nestle S.A., DSM Nutritional Products, Oregon Chai Inc., Typhoo (Apeejay Surrendra Group), Tata Global Beverages, Associated British Foods Plc., Tazo Tea Company, Bettys & Taylors Group Ltd., McLeod Russel, and Kazi Tea. Most of the players in the market are focusing on introducing new tea varieties to attract tea lovers. For instance, in April 2018, Typoo India announced that the company will be introducing new options in its Green tea product portfolio in the coming months due to the growing number of green tea consumers in the country.

The global tea market has been segmented based on type, packaging type, the point of sales, applications, and key geographies. Based on the type, the market is segmented into green tea, black tea, Oolong tea, herbal tea, and others. Based on packaging type the market is segmented into tea bags, instant tea, loose tea, plastic box, tea pouches, aluminium tins, and others. Based on Point of Sales, the market is categorized into online, retail stores and supermarkets. By Application, it is categorized into residential and commercial.

The research report “global tea market” provides in-depth analysis of global tea market based on type, packaging type, the point of sales, applications and major geographies for the forecast period from 2018 to 2025. The report also highlights the major market drivers propelling the growth as well as challenges faced by market participants. The research report provides market size and forecast for the global tea market. In addition, the report also analyses the competitive landscape, major players and their strategies in 2018. The competitive landscape section of the report captures and highlights the recent developments in the market.

Key questions answered in this research report:
1- At what pace is tea market growing? What will be the growth trend in the future?
2- What are the key drivers and restraints in the current market? What will be the impact of drivers and restraints in the future?
3- What are the regional revenue and forecast breakdowns? Which are the major regional revenue pockets for growth in the tea market?
4- What are the various application areas and how they are poised to grow?

Market Segmentation
By Type
- Green tea
- Black tea
- Oolong tea
- Herbal tea
- Others

By Packaging Type
- Tea bags
- Instant tea
- Loose tea
- Plastic box
- Tea pouches
- Aluminium tins
- Others

By Point of Sales
- Online
- Retail stores
- Supermarkets

By Application
- Residential
- Commercial

By Geography
- North America
As a part of customization
o By Type
o By Packaging Type
o By Point of Sales
o By Application
o US
o Canada
o Mexico

- Europe
As a part of customization
o By Type
o By Packaging Type
o By Point of Sales
o By Application
o UK
o Germany
o Spain
o Rest of Europe

- Asia-Pacific
As a part of customization
o By Type
o By Packaging Type
o By Point of Sales
o By Application
o China
o Australia
o India
o Rest of APAC

As a part of customization
o By Type
o By Packaging Type
o By Point of Sales
o By Application
o Brazil
o South Africa
o GCC countries
o Rest of world (remaining countries of the LAMEA region)

Leading market players
- Nestle S.A
- DSM Nutritional Products
- Oregon Chai Inc.
- Typhoo (Apeejay Surrendra Group)
- Tata Global Beverages
- Associated British Foods Plc.
- Tazo Tea Company
- Bettys & Taylors Group Ltd.
- McLeod Russel
- Kazi Te

*Other prominent players in the market which can be profiled as a part of customization:
- Ispahani Limited
- DavidsTea
- Mighty Leaf Tea Company
- Tim Hortons

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Related Report :

Global Bubble Tea Market by Type (Green tea, Black Tea, Oolong Tea, and White Tea), By Flavor Type (Original, Chocolate, Fruit, Coffee, and Others), By Point of Sales (Online, Retail Stores and Supermarkets), and by Geography - Opportunities & Forecast, 2018-2025

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