Build and customize your online store using Packts new PrestaShop book |
Packt is pleased to announce PrestaShop 1.3 Beginners Guide, a new book that covers every topic required to start and run a real, trading e-commerce business with PrestaShop. |
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| Contact Information |
Ivy Hazarika
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Phone: +441216831170
Email: ivyh@packtpub.com
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Market Press Release – June 21, 2010 9:38 am – Written by John Horton, this book will teach readers how to turn a single new PrestaShop into a thriving e-commerce empire and deploy it quickly and easily, while making it search engine friendly.
PrestaShop is a free, open source e-commerce solution which is based on the Smarty template engine. Realized in PHP MySQL, PrestaShop is a really modular and customizable solution that makes extensive use of AJAX in the admin panel, whereas module blocks can be easily added to provide extra functionality. PrestaShop is a hidden gem, which has many features that other known online shopping cart solutions don’t have.
PrestaShop 1.3 Beginner's Guide follows a step-by-step approach to set up an e-commerce store and leads to building a fully functioning and live trading PrestaShop. The book also provides guidance to readers to learn or practice their skills in an offline, non-trading environment. It starts with illustration of how to get the shop online, stocked up, and looking smart and unique and then goes on to cover features like newsletters, loyalty schemes, statistics, analytics, security, disaster recovery, payment handling, currencies, taxes and shipping.
Using this book, developers will learn to install PrestaShop on a web server as well as use PrestaShop catalog features to present their products in an enticing manner. The book will further enable developers to connect PrestaShop to a choice of payment handlers to take online payments along with securing PrestaShop using built-in features and tactics. Additionally, it will help users to market their new businesses using e-mail, social media, SEO, articles, blogs, forums, and more.
Packed with easy-to-follow instructions with loads of screenshots and clear explanations, this valuable guide is aimed at beginners’, who want a fully functioning e-commerce store using PrestaShop quickly and with tiny expenditure. The book is out now and available from Packt.
For more information, visit: https://www.packtpub.com/prestashop-1-3-beginners-guide/book
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| Related Tags: PrestaShop, PrestaShop 1.3, PrestaShop beginners guide, PrestaShop book, Open source, e-commerce, online business, make money online, start web business. |
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